Greenlight Insights Forecasts U.S. Virtual Reality Revenues to Reach $38 Billion in 2026

The global virtual reality industry will experience very modest growth during the next two years, according to a new 10-year forecast by Greenlight Insights, the global leader in virtual and augmented reality market intelligence. In its Virtual Reality Industry Report: Fall 2016edition, released today in partnership with Road to VR, Greenlight states total U.S. VR … Continue reading Greenlight Insights Forecasts U.S. Virtual Reality Revenues to Reach $38 Billion in 2026

Navads Selected by Shell as Global Provider of Location Data Management

Navads (@Navads), the leading provider of location content to the databases that power the navigation and mapping industry, recently announced it has been selected by Shell as its global provider of location data management services. Under the agreement, Navads will provide location data management for 35,000 of Shell’s fuel retail locations worldwide, ensuring optimal visibility for … Continue reading Navads Selected by Shell as Global Provider of Location Data Management

Advice Interactive Chooses Shout About Us for Custom Response to Online Reviews

Shout About Us recently announced its ReviewNavigator software has been selected by full-service digital marketing agency Advice Interactive Group to bring the power of personalized, intelligent management of online customer reviews to Advice’s brand and local business clients. The agreement includes Shout About Us’ EZ Response™ patent-pending technology for single-dashboard response to all major review sites … Continue reading Advice Interactive Chooses Shout About Us for Custom Response to Online Reviews

Empyr Adds 4 Major Partners to Its Online-to-Offline (O2O) Marketing Platform

Empyr, the fast-growing online-to-offline (O2O) marketing platform, recently announced Coupons.com, LivingSocial, Microsoft and Swagbucks have joined its rapidly growing partner network. Being able to show attribution from when a consumer sees an offer online to when they make an in-store purchase has remained one of the largest unsolved opportunities on the web. Empyr has closed this loop … Continue reading Empyr Adds 4 Major Partners to Its Online-to-Offline (O2O) Marketing Platform

Shout About Us Unveils Reputation Management for Digital Agencies, Media Companies and Other Resellers

Shout About Us, provider of online review management to multi-location brands and local businesses through reseller-partners, today introduced a private-label version of its ReviewNavigator software for digital marketing agencies, media companies and other resellers that serve the marketing needs of local businesses. ReviewNavigator features an easy-to-use set of state-of-the-art digital tools for generating online reviews … Continue reading Shout About Us Unveils Reputation Management for Digital Agencies, Media Companies and Other Resellers

BIA/Kelsey Report on Loyalty and Transaction Marketing Explores Investment, Revenue Streams, Competition and Merchant Adoption

According to a new report by BIA/Kelsey, investors have poured more than $222 million into the loyalty and transaction marketing space since 2008, with expectations for significant revenue growth from merchant services, loyalty incentives, commissions, transaction processing and other areas. The report titled, “The New Marketplaces: Loyalty & Transaction Marketing,” offers an in-depth look at the … Continue reading BIA/Kelsey Report on Loyalty and Transaction Marketing Explores Investment, Revenue Streams, Competition and Merchant Adoption