Navads (@Navads), the leading provider of location content to the databases that power the navigation and mapping industry, recently announced it has been selected by Shell as its global provider of location data management services.
Under the agreement, Navads will provide location data management for 35,000 of Shell’s fuel retail locations worldwide, ensuring optimal visibility for Shell across mainstream navigation devices and apps.
“Our proprietary Navads platform enables us to provide Shell, the largest fuel retailer in the world, the highest quality location data possible, in all maps and map-enabled devices, on a global scale,” said Lex ten Veen, CEO, Navads. “We are committed to ensuring top visibility across navigation platforms for Shell retail locations around the world.”
“As consumer habits change and consume more data through digital devices accuracy is crucial for the Shell brand,” said David Putters, Global Digital Marketing Website Manager at Shell. “We look forward to working with Navads to ensure our retail locations are easily found by our global customer base, regardless of the device they use.”